It is easy to let the design of your trade show booth fall to the wayside as you go about your daily routine at the office. You may notice the date of the trade show approaching on the calendar, and you may tentatively plan out the design of the booth, complete with a table, a […]
Not Doing Your Homework. With the Internet on our smartphones, it’s easier than ever to find a trade show not far from where we live. So, before you commit your company to attending a trade show, visit a couple. See what other companies are doing. Make a list of likes and dislikes. Note the gimmicks, […]
There are many good tips for those preparing to work at a trade show. Some are more important than others, though. Here are 5 of the best tips that I think will help you make the most of your trade show. Know the Show’s History Before you ever setup shop in a trade show, you […]
Trade shows can be pretty chaotic events for the exhibitors and attendees alike. With the emergence of mobile applications, trade show exhibits have become more simplified and streamlined. There are many apps available for iPhone, iPad, Android, Windows Mobile and Blackberry devices that help with a variety of trade show exhibit functions. The following lists […]
If you’re about to start your annual trade show circuit, it’s time to learn the facts. Don’t let these 17 trade show misunderstanding hurt your bottom line. #1: Most exhibitors fail to make realistic goals. After sinking the funds into a show, you’d think most exhibitors would have a detailed plan of action. Well, guess […]
Questions, questions, questions! Trade shows are full of questions. People want to know more about specific products and services. They want to know what items will be popular a year from now. However, people often have questions about the actual trade show booths! You might have a few yourself. Below, I took the time to […]
When planning a trade show, you need to draw from the experiences of others to make your trade show a success. Luckily, there are numerous resources out there to help you plan the best trade show possible. If you’re looking for a list of resources to help you, here are 20 that will help you. […]
Trade shows are a fun opportunity to accomplish many goals. You can learn about new products, interact with people from other states and even other parts of the world and even sometimes get free stuff. At the same time, trade shows can also be really annoying in certain ways. Here’s a list of some of […]
Trade show exhibits are really funny things when you think about it, aren’t they? I’ve probably attended a couple of hundred of trade shows, and the exhibits after all are really just temporary shelters for people who are selling something. The exhibits have to be able to showcase whatever it is that is being promoted, […]
People who work trade shows fall into one of two categories; those who love the experience, and those who dread even hearing the words “trade show.” This article will be addressing the latter. If you’d rather shoot yourself than attend another trade show, you should find solace in knowing you are not alone. We’ve compiled […]